“Customer service is what my focus is. I service buyers by finding out their specific needs and wants and then searching for the perfect home for them.For sellers, I have top notch products to market their homes. I have an extensive network system in place to let other real estate professionals know about my listings and buyers. I enjoy being available to my clients for all their needs. I do not leave my clients once they have sold or purchased a home. I keep in touch and help with after escrow needs. My clients become my clients for life.” — Rita E. Tayenaka
Rita Tayenaka is an experienced Broker who believes in keeping clients for life. With a personal philosophy focused on exceptional client service, she dedicates her time and energy to uncovering the specific needs and wants of her buyers so she can help them find the perfect home. For clients looking to sell, she provides upscale marketing efforts and state-of-the-art strategies to improve the odds of a successful sale. Her 17 years of experience have helped her build an extensive networking system to keep the professional real estate community informed of all of her listings and buyers. Above all, Rita prides herself on being available to her clients through every step of the process — before, during, and after the sale to ensure every detail is taken care of.
Rita attended Michigan State University earned BS
California State Long Beach in 1982 earned MS
She secured her Real Estate License in 1989
Acquired her Broker’s License in 2006
Is certified through the National Association of Realtors in C2EX, At Home With Diversity (AHWD), EPro, Certified Residential Specialist (CRS), e-PRO, Pricing Strategy Advisor, (PSA), Short Sale and Foreclosure Resource (SFR)
After nearly a decade of teaching high school children in Illinois and California, Rita helped a wide variety of buyers and sellers as a Century 21 Realtor from 1989 to 2005 and then joined The Martin Group in Mission Viejo from 2005 to 2007. Today she owns the boutique company Coast to Canyon Real Estate where she serves as Broker and manages seven agents in their virtual office.
Rita has held the volunteer role of Director of the Orange County Association of Realtors from 2011- 2019, and also served as President for the Orange County Association of Realtors in 2015. She is also on the board of California Association of Realtors and committees at the National Association of Realtors
She received the Centurion Award for her work with Century 21 six years in a row and achieved their Quality Service Award five years running. She is very active in the community, volunteering her time with Easter Seals, Bathgate PTA, Las Flores PTA, Capistrano Valley Aquatics Boosters, Guide Dogs of America, Red Cross, and Habitat for Humanity
Rita enjoys spending her free time with her husband Don, a retired Fire Captain for LA County Fire, and her two sons Torrey and Danny.
I help buyers and sellers achieve their real estate goals by providing “client for life” services with integrity and the highest ethics in each real estate transactions.
Who I work with
I partner with South Orange County buyers and sellers. Including but not
Tech Company Professionals
Professionals relocating to Orange County
Orange County Professionals scaling up
Current home owners scaling down
As a Council of the Residential Specialist member, I’ve achieved the highest
credential awarded to residential sales agents, managers, and brokers.
Why it works
When you partner with Coast to Canyon you get a light hearted, easy to
understand transaction. I work with you to understand and include all the
details. I educate and inform every step of the way
What makes me different
We are a socially responsible brokerage with a close-knit team of more than 10
caring professionals who collaborate to make sure each client’s needs are met.
When one of us is unavailable, we all pitch in to make sure the transaction is
handled in the timeliest efficient manner possible.
How it works
Since 1989, I have honed my knowledge and expertise of the South Orange County
market. I educate my clients with the patience and understanding that comes
from years of being an educator.
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